Electronic Media
Experience in Electronic and Print Media Advocacy Campaigns
Following are some of the important media assignments CCHD completed with its own production team (script writer, anchor persons, producer and assistant producers, and a radio engineers) and trainers.
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Production and telecasting of 13 television Talk Shows of 35 minutes duration on gender mainstreaming through media in collaboration with the ADB in 2010 on HUM TV and PTV.
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Production and successful broadcasting of 114 Radio Programs on Local Governance on Pakistan Radio Broadcasting Corporation (PRBC), Pakistan from 2005 to 2007. The duration of each radio program has been 40 minutes. These programs were simultaneously broadcasted from three radio stations on prime time.
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Production and broadcasting of 15 awareness raising programmes of duration of 40 minutes each on Gender Justice through 3 Radio Stations in collaboration with the Local Government Department and UNDP, 2008.
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Production and broadcasting of five jingles and five songs for voters’ education and mobilization, particularly for women. These jingles and songs were aired and broadcasted throughout the General and Local Government Elections of 2002, 2003 and 2006 by the PTV and PRBC at the national level.
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A first of its kind television program was produced and broadcasted to educate masses about the role and responsibility of the National Assembly and Senate through 13 Magazine Shows on National Assembly on PRBC from 10 Radio Stations. 5 TV Talk Shows on National Assembly on PTV in 2004 and 2005.
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During 2004 and 2005, fourteen radio magazine shows on political education for women were produced and broadcasted in collaboration with the PRBC. Each program was of 25 minutes duration. These programs were also broadcasted simultaneously from 10 radio stations at national level.
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A 13-episode drama serial “Jheel Kinarey on women’s political empowerment was produced in collaboration with the Pakistan Television, in 2003 and 2004. It was telecasted on the PTV & PTV World. Duration of each episode was 35 minutes.
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During the Local Government Election 2000 and General Election 2002, seventy eight insertions were produced, which were shown on “Khawateen Time’ program of the PTV. Duration of each insertion was one minute.
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38 message insertions of one minute each were produced for common women by taking their interviews. These were broadcasted at national level by the PRBC for mobilization of women leadership for the local government elections.
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Several training manual for journalists trainings were developed containing essays on various journalistic issues, and information briefs in simplified language on various Press Laws and Ordinances, and Journalistic Code of Ethics, Local Media and Political Reporting (Situational Analysis), Local Media and Political Reporting (Journalistic Ethics and Principals, News Values and Elements and Journalistic Expression), Gender and Women’s Participation in Politics and Decision Making, Democracy and Good Governance, Oversight Role of Media as Watch Dog, etc.
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Several journalists training workshops were held in 28 districts of Pakistan. A total of 600 news reporters belonging to regional press were trained in these workshops. The workshops were held in all four provinces of Pakistan.
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Produced 13 documentaries episodes of 25 minutes duration on environmental issues in Pakistan ‘Phool Meri Zameen’. The programmes were telecasted on Pakistan Television during 1996.
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Produced 6 TV shows for UNICEF on ‘Safe Motherhood’ during 1995.